The process involves making sure that you interview the owner of the company as well as the chief executive officer and make sure to understand what they mean by the company and what is the vision of the company.
As marketing folks would understand the four P’s of marketing the designer needs to know what the positioning of the company will be and how it is going to reflect in the logo of the company.
The design services take a lot of time coming up with so many of the designs and the rough sketches and then it is an iterative process as to how a logo should look like and the way the colors should be.
Monday, January 19, 2009
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